A Startup Is a Temporary Organization Designed to Search for A Repeatable and Scalable Business Model
创业是一个临时性组织,其旨在探索可复制和可扩展的商业模式。
1.There Are No Facts Inside Your Building, So Get Outside
走出办公室,外出寻找事实。
2.Pair Customer Development with Agile Development
客户开发与敏捷开发是绝配。
3.Failure is an Integral Part of the Search for the Business Model
失败是探寻业务模式的组成部分。
4.If You’re Afraid to Fail You’re Destined to Do So
假如你害怕失败,那么你注定是失败。
5.Iterations and Pivots are Driven by Insight
迭代与关键转向由洞察力驱动。
6.Validate Your Hypotheses with Experiments
应用试验去验证你的假设。
7.Success Begins with Buy-In from Investors and Co-Founders
成功始于投资者和联合创始者的认同。
8.No Business Plan Survives First Contact with Customers
没有商业计划在初次接触客户还能够幸存。
9.Not All Startups Are Alike
不是每家创业都一样的。
10.Startup Metrics are Different from Existing Companies
创业度量不同于现存企业。
11.Agree on Market Type – It Changes Everything
市场类型共识决定一切。
12.Fast, Fearless Decision-Making, Cycle Time, Speed and Tempo
快速,无惧决策,循环时间,速度和节奏。
13.If it’s not About Passion, You’re Dead the Day You Opened your Doors
没有创业激情,开业之日即祭日。
14.Startup Titles and Functions Are Very Different from a Company’s
创业企业中的头衔与职责与普通意义上的企业决然不同。
15.Preserve Cash While Searching. After It’s Found, Spend
探寻商业模式时,需要谨慎持有现金(尽可能节约)。找到之后,可以(规模化)投入。
16.Communicate and Share Learning
沟通与分享学习心得。
17.Startups Demand Comfort with Chaos and Uncertain
需要处于混沌与不确定之境怡然自得。
原文:Nail the Customer Development Manifesto to the Wall